Good doctor online Wang Hang: Internet medical is about to open full commercialization

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The ascendant mobile medical industry has penetrated the traditional aspects of traditional medical care with the enthusiasm of the Internet. Whether it is the appointment of medical front-end, the optimization of medical procedures, and the health management after diagnosis, it has changed due to the Internet. Since this issue, the People’s Edition will focus on “new medical care” and hope to use the interviews with some representative companies to understand the current status and future of “new medical care” through dialogue with them. The challenges faced, and then promote its better development.

Asking for medical advice, you can feel deeply when you walk to the door of the top three hospitals in Beijing for a few minutes. If you listen carefully to the registration window, it is not easy to hang up the expert number.

On the other hand, experts are very embarrassed about their popularity of such "hot". A well-known expert once said to Wang Hang, the founder of the good doctor online, "more than 20 cases in the morning, there is no benefit to medical research." Because most of the patients who hang on him are common diseases in the medical field, not only can he see it, but his students can see it. The really scarce cases that can improve the level of medical research, and the critically ill patients who really need to receive the treatment of large experts, but because they are not attached to the number, can not get the diagnosis and treatment of large experts.

Good doctor online CEO Wang Hang talks about the company's new strategy in the future

Good doctor online Wang Hang

Wang Hang, who had been dealing with the hospital for three days at the same time, and decided to start his fourth venture in 2006, to be a crab-eater in the Internet medical field.

10 years later talk about profit

Until 2012, Wang Hang also said to the media that the doctor's business at that time did not form a profit model. "We are still very fortunate. Often when there is no money, someone will take the initiative to invest in us." Wang Hang said.

But relying on investment is not a long-term solution for business development. By the end of 2016, after 10 years of exploration, Wang Hang said that Internet medical care will be fully commercialized. He told the "Economic Information Daily" reporter that the purpose of the good doctor's online business transformation is to complete commercialization, achieve self-financing, and then profit.

Wang Hang believes that only by letting the company make money and form a virtuous circle in business, can capital continue to explore, in order to create more social value and bring convenience to doctors and patients. If the good doctor online can achieve breakeven in 2017, then this transformation is successful.

Wang Hang has the ambition to say this because at the end of 2016, the Yinchuan Smart Internet Hospital, which was established by the Good Doctor Online and the Yinchuan Municipal Government, has officially opened. In Wang Hang's view, Internet hospitals are the profit model of Internet medical care.

It is worth noting that, just after the establishment of the Internet Hospital, CCTV exposed doctors to “rebate the door”. In 2016, when the injury medical incident was not uncommon, the already tight doctor-patient relationship was frozen.

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