"It is difficult to see a doctor" and "it is difficult to register" is still in the forefront.

Appointment registration is the core appeal of mobile medical users.

Slow disease into a mobile medical "gold mine."

Mobile medical reengineering the medical treatment process, moving the registration, payment and other links out of the hospital, extending the medical treatment process forward and backward.

Mobile medical care is still widely distributed in the North Shangguang, Jiangsu and Zhejiang regions.

In just two or three years, mobile medical care has quietly entered public life. With the entry of more and more participants, the great changes in mobile medical care may be brewing. What is the most urgent need of the public? Network registration, online consultation, chronic disease follow-up, how have these widely-received mobile medical applications brought about changes in the medical industry ? How does the medical industry respond to changes?

The author used big data to form a mobile medical report. Partial answers are given using a visual chart.

Offline pain points stimulate online demand

On the eve of the Spring Festival of 2016, a video of “Women’s Violent Trafficker” triggered a hot discussion on the Internet, and brought the old topic of “difficult to see a doctor” back to the public.

"Seeing a doctor like a war, registration is like the Spring Festival." This is not a joke, but more like a realism - from playing the floor, waiting in line, to the registration hall to open the door, everyone is flying, just registered, this will show the smoke Pervasive. It’s hard to hang up the number, then continue to queue up, wait for the doctor, wait for the payment, wait for the test results, and so on.

Even Huang Jiefu, a member of the National Committee of the Chinese People's Political Consultative Conference and the former deputy minister of the Ministry of Health, spoke up, and his family had suffered from "difficult to see a doctor": "My daughter took my grandson to the Children's Hospital to see a doctor. It took 4 hours to hang up. I My daughter is crying."

According to the “Statistical Bulletin on the Development of China's Health and Family Planning in 2015” published by the National Health and Family Planning Commission, in 2015, the total number of medical treatments in the national medical and health institutions reached 7.7 billion, and the residents visited the medical and health institutions on average 5.6 times.

The medical needs are large, the quality medical resources are insufficient, the triage system is incomplete, the registration is difficult, the queue is long, the consultation time is short, and the payment is difficult, which has become the main pain point for patients under the line. According to the total number of lyrics in the whole network, “difficult to see a doctor” and “difficult to register” are among the best in medical-related keyword searches.

The pain point under the line has also spawned the user's demand for mobile medical care. In the overall ranking of the whole network, the appointment registration is the most important appeal of mobile medical users. In addition, services including health consultation, teleconsultation, health data, electronic medical records, and medication reminders are equally strong.

How to solve the public's painful demand for medical resources has become an important direction for Internet companies and medical companies to deepen the Nuggets in the mobile medical field.

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